Privacy Policy

Effective: 1 Jan 2025 · Last revised: 1 March 2026

Great Tours Inc. ("we", "our", "us") is committed to protecting your personal data. This policy explains what we collect, why, how we use it and your rights under applicable laws including GDPR and CCPA.

1. Information We Collect

Provided by you: Name, email, phone, billing and payment details, booking preferences and support communications.

Collected automatically: IP address, browser type, device identifiers, pages visited, referral URLs and interaction data.

From third parties: When you sign in via Google, Facebook or Microsoft we receive your name, email and profile picture as permitted by your settings on those platforms.

2. How We Use Your Information

To process, confirm and manage your hotel bookings.
To send booking confirmations, receipts and travel reminders.
To personalise your experience and surface relevant properties.
To provide customer support and resolve disputes.
To improve our platform through analytics and A/B testing.
To comply with legal obligations and enforce our Terms of Use.

3. Sharing Your Information

We never sell your personal data. We share it only with: hotels to fulfil your booking; payment processors under strict data-processing agreements; analytics providers such as Google Analytics; and law enforcement when required by law.

4. Cookies

We use strictly necessary cookies for site functionality, performance cookies to understand usage, and optional marketing cookies. You can manage preferences in our cookie centre at any time.

5. Your Rights

Depending on your location you may access, correct, delete, restrict, object to or port your personal data. Email privacy@greattours.com to exercise any of these rights. EU/UK users may also lodge a complaint with their local supervisory authority.

6. Security

All data is transmitted over HTTPS/TLS 1.3 and stored encrypted at rest with AES-256. We are PCI-DSS Level 1 compliant and conduct annual third-party security audits.

7. Contact Our DPO

Data Protection Officer · Great Tours Inc. · 350 5th Avenue, New York NY 10118 · privacy@greattours.com